Public Services > Central Government

GDS to start offering Notify to local government.

Matteo Natalucci Published 11 August 2017

GDS to invite 20 service teams in local government to start using Notify


Notify provides a standard mechanism for notifications to the public on progress with service requests. Each service team using Notify can send email for free, and will receive an allowance of 250,000 free text messages per year. Text messages over and above the free allowance will cost the service teams £1.58p+ VAT per message. GDS will cover the costs for the free allowances. 

The Government Digital Service (GDS) has announced plans to invite 20 service teams in local government to start sending messages using Notify. This will help GDS testing the service before it opens it up for the rest of local government in a few months.

In a blog  post entitled "Local government services to start using GOV.UK Notify" GDS' Lead Product Manager Peter Herlihy said, "GOV.UK Notify – the government's digital communications platform – is fast becoming established in central government. 70 service teams (from 34 different organisations) have used it to send more than 12 million emails, text messages, and letters to their users."

"Many of our 900 trial accounts are from local government service teams keen to start using Notify ... Local government needs for sending notifications are very similar to those of central government. During the invite-only period we’ll learn what’s different for local government in terms of branding and paying to use Notify.", He added. 

Once Notify is available to all of the local government, GDS will begin to develop a similar approach for the NHS.

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